Transforming Lives Through
Easy Access to Credit
Unlock your financial potential Profirst Fincare. Discover a smarter way to borrow.
Experience Easy and Convenient Lending
At PROFIRST FINCARE PRIVATE LIMITED, we believe that financial freedom is the key to unlocking your dreams. That's why we're committed to providing easy, convenient, and transparent loan solutions to individuals and businesses.
Easy Application
Get instant approval and disbursal of funds
Flexible Repayment
Choose from a range of repayment options to suit your budget
100+
Happy Clients
50Lac*
Loans Disbursed
90%
Satisfaction Rating
95%
Repayments
Values That Drive Us Forward:
Our Commitment to Excellence
01
Customer First
We put our customers at the heart of everything we do.
02
Innovation
We continuously strive to improve our processes and services using the latest technology.
03
Transparency
We believe in being open and honest in all our interactions.
04
Excellence
We aim to deliver exceptional results in everything we do.
Our Founders
Vivek Kumar Pal
Co-Founder
NIVI Loans
Vivek Kumar Pal, Co-founder of NIVI LOANS, is transforming financial access through innovative digital solutions. With experience at HDFC Bank and Fullerton India, he brings deep industry expertise. His leadership fosters a growth-driven, agile, and collaborative culture.
Chirag Gupta
Founder & Managing Director
NIVI Loans
Chirag Gupta, Founder & Managing Director of NIVI LOANS, empowers SMEs with tailored financial solutions. With experience at Fullerton India and A Money Solutions, he specializes in business loans and financial advisory. His vision focuses on growth, innovation, and client-driven success.
Bhuvanesh Goutam
Director Sales (Secured)
NIVI Loans
With 12+ years of sales experience, our operations leader excels in managing Home Loan and LAP products. As a former Business Head, he leads sales across 6 states and 59 branches. His passion and ambition drive team growth and success.
Our Management Team
Rutuja Mali
Strategic Partnership
& Growth Manager
With 5+ years of experience, Rutuja specializes in partnership development and growth strategy. At NIVI LOANS, she manages partner relationships from onboarding to performance analysis. Previously, she contributed to FIBE’s strategic initiatives by securing high-value partnerships.
Anurag Agarwal
Head of Sales
Development
Head of Sales Development at NIVI LOANS, Anurag drives revenue growth through strategic planning and client relationships. With nearly 20 years of experience, he optimizes lead generation and mentors high-performing teams. His data-driven approach ensures consistent success.
Tejveer Singh Gill
Underwriting
Expert
Head of Underwriting at NIVI LOANS, Tejveer brings 9 years of expertise in risk assessment and credit analysis. He oversees loan approvals, sets credit policies, and ensures regulatory compliance. His leadership aligns underwriting with strategic business goals.
Mala Badhai
Operations
Manager
Operations Manager at NIVI LOANS, Mala has 4 years of expertise in loan processing. She specializes in streamlining applications, ensuring compliance, and managing documentation. Her dedication ensures a smooth and efficient loan experience for clients.
Your Trusted Financial Advisor
Priti Gupta
CustomerI was struggling to manage my finances, but Profirst FinCare Services created a personalized plan that helped me get back on track. Thank you!
Rohan Yadav
CustomerThe team at Profirst FinCare Services was incredibly helpful and knowledgeable. They helped me secure a business loan that has taken my company to the next level.
Nikhil Vaidya
CustomerProfirst FinCare Services helped me achieve my dream of owning a home. Their expert guidance and support made the entire process smooth and hassle-free.
